- SECTOR: Institutions -
- TYPE OR WORK: Branding -
- COUNTRY: Mauritius
The Economic Development Board of Mauritius is the apex institution mandated by the Government of Mauritius to promote trade, investment and provide strong institutional support for strategic economic planning in Mauritius. We were appointed to lay the branding foundations of the new institution.
This logo is an abstract illustration of the letters E, D and B to create a whole. Each shape illustrates the components of the economy and the synergy of experts working towards a common goal. The icon symbolises a bar chart showing a positive progression. Its well-organised form inspires stability, strength, trust and expertise. The touch of green implies sustainability. Finally, the shapes are open, giving a feeling of transparency.